Spotify Launches Vertical Video Feed

During this 90 minutos The Stream In a presentation broadcast live from Los Angeles, Spotify announced major design changes to its app, including a new vertical video feed and a built-in pre-save button. Instead of a static carousel of playlists and recommendations, users will now be shown feeds of visual and audio previews of playlists, albums, podcast episodes, and audiobooks in an endless vertical feed. video. Previews are also integrated into the search function.

Additionally, a pre-save feature—has long been used by artists through various third-party apps to collect data and contact information for people excited about their music-can now be baked directly into the Spotify app.

In a separate speech at a conference hosted by Morgan Stanley, Spotify’s CFO Paul Vogel hailed the company’s 6 percent reduction in global workforce as “a real positive,” suggests that business should “progress.”

packing days earlier, Soundcloud announced that it is testing a “TikTok-like” vertical video feed for music discovery. Like Spotify, it will serve up music based on your listening history and music taste, but unlike the Swedes, Soundcloud will also display a line explaining why a particular song appears in your recommendations.

Spotify also recently debuted its Beta launch personal AI guide named DJ. DJ is available to premium users in the US and Canada, and uses data about your listening habits to choose what to play. Last year shared with Netflix The Playlista fictionalized show about Spotify, and launched a website which allows users to buy concert tickets directly on the platform, cutting out intermediaries such as Ticketmaster.

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