The Paradox Of TikTok’s Destructive Trend

Isn’t it ironic?

And no, we’re not talking Alanis Morissettenor 1996 hit, but instead TikTok’s viral trend of deinfluencing. So, what exactly does that mean? Instead of users recommend their favorite productsthey now share theirs don’t like it.

It cannot be denied that the fashion, where the hashtag there are more than 200 million views, an unusual approach for content creators to take. They usually avoid giving negative reviews for fear of losing brand partnerships or being divisive.

And while fashion makes social media stars appear more relatable and faithful to their followers, it is also full of irony. Because no matter how it is wrapped, wrapped and tied in a beautiful bow, at its core, deinfluencing is still influencing.

In addition, the very people who post about which products they are not fans of come up with a common disclaimer that goes something like: “What didn’t work for me, might work for you. “

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